The American Hair Loss Association (AHLA) is issuing a critical warning about the proliferation of deceptive hair loss treatments on social media. As we observe National Hair Loss Awareness Month this August, we stress the urgent need for informed, legitimate medical and technological approaches over ineffective, misleading, and possibly dangerous products and services being promoted.

Hair loss is a practically ubiquitous issue affecting countless millions of individuals globally. By age 35, approximately two-thirds of men experience some degree of hair loss, and over 40% of hair loss sufferers are women. This emotionally devastating condition impacts every aspect of sufferers’ lives, making it a legitimate medical concern requiring appropriate treatment.

All forms of alopecia, including male and female pattern hair loss (androgenic alopecia), must be addressed with the same seriousness as other health issues. Early intervention with a medical specialist can greatly improve treatment outcomes.

A significant part of our mission this month is to alert consumers to the questionable products and services marketed through social media, including dubious in-office treatments and cut-rate hair transplant cosmetic surgery tourism. The multi-billion dollar hair loss industry is rife with deceptive practices, preying on vulnerable individuals desperate for a solution. We strongly advise consumers to approach these offerings with caution and skepticism.

The AHLA also urges caution when purchasing compounded prescription hair loss medications. Compounded drugs are not FDA-approved and lack evaluation for safety, effectiveness, and quality. Labeling is not standardized, leading to potential dosing errors.

“Most products and services marketed via social media platforms are questionable at best, with many offering no real benefit,” says Spencer Kobren, Founder of the American Hair Loss Association. “They exploit the desperation of hair loss sufferers.”

Despite the proliferation of ineffective treatments, there are scientifically-backed products and therapies that can benefit many experiencing hair loss. However, the key to success lies in early intervention. Unfortunately, many individuals waste an average of 3.5 years on bogus products, losing precious time. The AHLA advises seeking professional medical advice and being wary of misleading marketing claims. To ensure a product or service is both beneficial and safe, contact the AHLA before purchasing any treatment.